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What Is Sports Psychology?

Sports psychology is a specialized field concerned with the psychological aspects of athletics and sports performance. It examines how psychological factors such as motivation, personality,

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Importance of Communication in HR

For human resources (HR) professionals, communication is a two-way process that involves top-down dissemination of HR plans and bottom-up questions from employees. When communication flows

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5 Trends in Digital Marketing

The advent of the internet and social media has revolutionized U.S. marketing and advertising industries, leading to the rise of digital (online or technology-based) marketing.

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What Is Sports Administration?

Professional sports teams and athletics programs rely on sports administrators to ensure that facilities are well-maintained and overall operations run smoothly. Sports administrators manage a

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A Look at Digital-Age Marketing

Americans have long been more likely to see an advertisement online than on television. Even with its already well-established prominence, time “spent using mobile apps

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Earn Your MBA Online in Under a Year

Through one of St. Thomas University’s six online Master of Business Administration programs — General, Marketing, Human Resource Management, Sports Administration, Accounting or Cyber Security  —

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