Articles

Artificial intelligence (AI) has already left its mark on the marketing and advertising industries, with brands rolling out virtual product placements in online influencer videos

Sports psychology is a specialized field concerned with the psychological aspects of athletics and sports performance. It examines how psychological factors such as motivation, personality,

As part of their job responsibilities, human resources (HR) professionals face the ongoing challenge of evaluating and enhancing employee talent. The talent evaluation process is

The numbers are stunning. According to data from Statista, roughly 5.3 billion people use the internet worldwide. Some 4.95 billion are active social media users,

For human resources (HR) professionals, communication is a two-way process that involves top-down dissemination of HR plans and bottom-up questions from employees. When communication flows

St. Thomas University (STU) offers an accelerated Master of Business Administration (MBA) degree program designed for the highly motivated human resources (HR) professional. The 100%

Human resources (HR) managers play a critical role in the workplace by advising upper management while counseling and mentoring lower-level staff members. HR leaders are

The advent of the internet and social media has revolutionized U.S. marketing and advertising industries, leading to the rise of digital (online or technology-based) marketing.

In today’s digital world, even a relatively small organization likely uses dozens of software applications, has hundreds of employees and serves thousands of customers. This

In the dynamic landscape of managing enterprises, achieving universal satisfaction among leaders and employees can be a daunting task. As a result, it is not

Incidents of stolen identities, hacked emails and uses of ransomware have become common headlines. As organized hacking groups and even intelligence departments of nation-states increase

Through St. Thomas University, you can choose one of six online Master of Business Administration options. Each MBA program requires the same eight core courses. Students

The General Data Protection Regulation (GDPR), passed by the European Union in May 2018, will have long-lasting ramifications for many businesses in the United States.

The most important part of any company is its employees. The task of hiring, paying and training staff falls under human resources (HR) departments. Recent

Professional sports teams and athletics programs rely on sports administrators to ensure that facilities are well-maintained and overall operations run smoothly. Sports administrators manage a

Many human resource (HR) managers have started enlisting the assistance of a staffing agency to help recruit for open positions to hire new employees. However,

Americans have long been more likely to see an advertisement online than on television. Even with its already well-established prominence, time “spent using mobile apps

If you are looking for a job in cyber security, now is the time to pursue a Master of Business Administration (MBA) with a concentration in

Sports administrators are as varied in their career choices as the athletes they support. The skills gained from a Master of Business Administration in Sports Administration

An online Master of Business Administration in Human Resource Management allows working professionals to develop a foundation in both business and HR management to further their careers

Through one of St. Thomas University’s six online Master of Business Administration programs — General, Marketing, Human Resource Management, Sports Administration, Accounting or Cyber Security  —

The essential role of a people analytics role in an organization is to collect and analyze data for insights into employees’ motivations. This data can

Effective internal and external communications are the lifeblood of a business. This is how management and employees interact with one another and with outside constituents.

Modern technologies like digitally connected devices (and broadly, the Internet of Things or “IoT”) have been integrated into every facet of modern life — personal,

Before the COVID-19 pandemic unsettled the global economy, 92% of worldwide corporate recruiters responding to an early 2020 survey said they expected to hire MBAs

According to Adobe, marketing automation (MA) “enables companies to streamline, automate and measure marketing tasks and workflows so they can increase operational efficiency and grow revenue